client
Ark Encounter - Think Bigger
Project
Advertising, media
Ark Encounter features a full-size Noah’s Ark and is a new and exciting family friendly experience. To launch awareness for their opening they wanted to create a campaign that highlighted the magnitude of size and imagination behind the Ark. The end result was a campaign titled "Think Bigger" that played on the idea that the experience is bigger than imagination.
client
Creation Museum
project
advertising, media
The Creation Museum is a state-of-the-art 75000-square-foot museum that brings the Bible to life, casting its characters and animals in dynamic and interactive form. To generate awareness and excitement, the client wanted to launch a two-part campaign. The finished product was a two-part series of commercials based on the wonder of childhood curiosity. The spots feature two young children who are filled with endless questions, some the parent/guardian cannot answer. The child finally asks a question that can be answered and that answer...is the Creation Museum.
ROLE: Creative Team, Concept Development and Brainstorm, Production and Storyboarding.
DELIVERABLES: Advertising campaign to be launched in 30 and 15 second commercial ads.